Where to?
Shorten any link. Track every click.
Free to start.
Your links stay with you. Always — free or paid, active or cancelled.
Or shorten from chat
Add the bot, paste a URL, get a short link. No login needed.
Link your account in the bot to keep URLs permanently.
The links in your SMS campaigns work better when you own them
Your own short domain is built into toui.io Pro — one subscription, no add-ons.
Your brand on every link
go.yourcompany.com/spring, not an unfamiliar toui.io domain.
Change the target anytime
Venue moved or a form URL changed after you sent the text? Edit the destination in the dashboard — no re-send.
Included in Pro, no add-ons
With HTTPS, the open API, and 50,000 clicks per month.
Everything you need
Nothing you don't.
Track every click
Daily click charts, top 25 links at a glance, and usage tracking for your team. See what's working and what's not.
Every link gets a QR code
Instant QR codes for every short URL. Download as PNG or SVG in multiple sizes. Print on flyers, menus, or product packaging.
Team accounts
Share links and stats across your team. Role-based access control.
Built for teams and automation
RESTful API for programmatic link creation. Team accounts with role-based access. Bulk upload via Excel. Everything you need to scale.
From the blog
Guides, thinking, and notes from building toui.io.
Set up your own short domain in five minutes — it's just one CNAME record
Step-by-step: put toui.io short links on your own subdomain with a single CNAME record. Cloudflare shown as the example, works with any DNS provider; with dashboard screenshots and the grey-cloud gotcha.
May 31, 2026
Your toui.io short links can now live on your own domain
toui.io Pro now includes custom domains: put your short links on your own domain (e.g. go.yourcompany.com) with one CNAME record, ready in about five minutes. Brand consistency, editable targets, HTTPS and the open API — at no extra charge.
May 31, 2026
toui.io now has a Telegram bot — shorten any URL from chat
No browser, no signup. Open @toui_io_bot in Telegram, paste any URL, get a short link back. Link your toui.io account to make URLs permanent and see click stats.
May 17, 2026
Millisecond redirects Click analytics QR codes Team accounts REST API